Customer Service Values: 5 Basic Rules of Customer Service
Offering a high-value customer service will allow you to better connect with your customers and reinforce their commitment to the […]
Digital marketing
Digital marketing
10 keys to success in your B2B sales strategies
The name comes from the English expression “Business to Business”, which means “from company to company” or “business to business
Digital marketing
What is return on investment (ROI) and how to improve it in 4 steps
To calculate the ROI of a project, you take the value of the return you obtained and subtract it from
Digital marketing
What are the main sales methodologies and what do they consist of?
Traditional marketing is based on intrusive and aggressive promotional strategies such as direct sales, television advertising, radio, spam emails and
Digital marketing
What is it, what is it used for and what are the types of benchmarking?
Benchmarking is a technique for analysing good practices that can be found outside or sometimes within the company, in relation
Digital marketing
5 requirements to hire a spectacular salesperson
Hiring staff for your sales department requires more than just knowledge of recruitment. Despite this, there is no guide with
Digital marketing
Crisis Communication Plan: 4 Steps You Should Follow
A crisis communication plan is a document that describes the actions to be taken to deal with an emergency or
Digital marketing
Discover the 4 P’s of the marketing mix
It is a very important variable in the marketing mix. This approach has evolv radically marketing mix . A specializ
Digital marketing
Customer health score: 8 steps to implement this metric in your company
Have you ever heard that the best way to prevent an illness is to diagnose it in time ? Well,